Many retailers have been quietly testing a Google payment system called GBuy a Googles own Internet payment service similar to Paypal which has dominated the online payment field for some time.

For the last nine months, Google has recruited online retailers to test GBuy, according to one person briefed on the service. GBuy will feature an icon posted alongside the paid-search ads of merchants, which Google hopes will tempt consumers to click on the ads, says this person. GBuy will also let consumers store their credit card information on Google.

Storing payment information has been an ease of use feature and strength of PayPal. Google has enough brand recognition to get a lot of attention. The Journals report seems to suggest the way Google will get users on board will be through its GBuy retailers.



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