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Wednesday, September 20, 2006

Microsoft Soapbox:YouTube Rival From Microsoft

Posted by Harsha

Microsoft is aiming on capitalise on the user generated video phenomenon by launching an online service to compete with YouTube, Google and Yahoo.

Microsoft SoapboxSoapbox will be soon be tested on Tuesday and will launched within six months as part of current service, MSN Video.

"It is really early days in online video; this is still act one," said MSNs Rob Bennett. YouTube had 34 million visitors last month, according to Nielsen/NetRatings, while MSN Video attracts about 12m.

"We are definitely not blind to the fact that YouTube has a big lead right now," said Mr Bennett, general manager of MSNs entertainment and video services.


The video sharing market has proved increasingly popular with users in the last 12 months with services such as YouTube crossing over into mainstream success.


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